What is the name of this forum software?
With most forum software, some coder will have written an unofficial add-on to view PMs in a GUI. Of course you would have to choose to install it and use it - and it also would be highly unlikely to increment the "read by" count.
That depends entirely on how well the software is written..... The forum software supplier doesn't seem to know as much as you might expect about the "read count". Either they really do and they just don't want to say or they don't know.
PS I've worked for quite a few software comapnies and this kind of thing isn't as unusual as you think.....
PPS Interestingly enough the counts on my messages haven't been going up recently - good news......
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